CloudX

CloudX is a supply-side programmatic platform purpose-built for mobile and AI publishers seeking to optimize their monetization strategy. The platform empowers publishers with granular control over their inventory, direct visibility into bidding dynamics, and the ability to manage competition within auctions. By leveraging AI workflows and access to a liquid marketplace, CloudX enables publishers to significantly increase revenue without adding multiple SDKs to their technology stack. The platform's 'Monetization as Code' approach gives publishers unprecedented flexibility in managing their ad inventory. Publishers can set per-request price floors, create line items for multiple auction scenarios, access real-time analytics, and run auction simulations to test strategies before implementation. Log-level access provides transparency into every transaction, allowing data-driven optimization decisions based on actual performance metrics rather than guesswork. CloudX's layered AI agent system automates the integration process, drastically reducing the time required to connect mobile SDKs and go live. The platform delivers production-ready code promptly, enabling publishers to launch monetization initiatives quickly. A standout capability is the ability to invite non-SDK programmatic buyers into the same auction as SDK bidders, creating a competitive environment that expands access to demand across both performance and brand advertising categories. Publishers retain full control over who they compete with, which inventory gets exposed, and how monetization strategies evolve. This combination of automation, transparency, and competitive flexibility makes CloudX an efficient solution for publishers aiming to maximize long-term revenue value while maintaining operational simplicity.