Frase

Frase

Frase is an agentic SEO platform that researches, writes, and optimizes content to rank on Google and get cited by AI.

Screenshots

Frase screenshot

About Frase

Frase consolidates the entire SEO workflow into a single AI-powered platform, eliminating the need for multiple disconnected tools. Its AI Agent equipped with 80+ specialized skills handles competitive research, content creation, optimization, and performance tracking in one unified environment. The platform analyzes your top 10 SERP competitors in seconds, identifies content gaps, generates SEO briefs, and produces optimized drafts with real-time scoring for both traditional search and generative engines like ChatGPT, Perplexity, Claude, and Gemini. The editor provides live content scoring as you write, with inline topic suggestions and competitive benchmarks to ensure comprehensive coverage. Beyond basic SEO, Frase monitors your brand visibility across eight AI platforms through its AI Search Tracking feature, alerting you when your content gets cited by major generative engines or when visibility drops. This dual optimization approach—targeting both Google rankings and AI citations—addresses the modern search landscape where content needs to succeed across multiple engine types. For teams scaling content operations, Frase includes Content Atomization to transform blog posts into multi-channel social content, Programmatic SEO for generating thousands of pages from structured data, and Content Cluster features to build topical authority. Brand Governance tools enforce consistent voice and terminology across all AI-generated content, ensuring quality control at scale. Starting at just $39 per month with a 7-day free trial requiring no credit card, Frase delivers enterprise-level SEO automation at an accessible price point.

Features

  • AI Agent with 80+ skills for research, writing, optimization, and publishing
  • Real-time SEO and GEO content scoring in a single editor
  • AI Search Tracking across ChatGPT, Perplexity, Claude, Gemini, and more
  • SERP competitor analysis with content gap identification in 30 seconds
  • Content Atomization to repurpose blog posts into multi-channel social content
  • Programmatic SEO for generating thousands of pages from structured data
  • Content opportunity detection with estimated traffic impact
  • Brand governance to enforce voice and terminology across AI-generated content

Pros

👍 Dual optimization for Google rankings and AI engine citations 👍 80+ AI skills eliminate need for multiple separate tools 👍 SERP analysis and content gap detection in 30 seconds 👍 Real-time content scoring with inline optimization guidance 👍 Programmatic SEO and content atomization for scaling

Cons

👎 Learning curve for teams unfamiliar with agentic workflows 👎 AI-generated content may require human review for brand voice 👎 Pricing increases significantly for enterprise features 👎 Depends on quality of input data for programmatic page generation