Predict

Predict is a neuroscience-based AI platform that analyzes how consumers perceive and engage with visual assets. By simulating human attention patterns, the tool enables marketers, agencies, and designers to pre-test and refine image and video content before launch. This data-driven approach reduces costly design revisions and helps teams make confident creative decisions backed by predictive insights rather than intuition alone. The platform generates attention heatmaps and automatically identifies Areas Of Interest (AOIs) within visual content, showing exactly where viewers focus their attention and how well they comprehend key elements. This granular understanding of audience perception helps teams strategically position messaging, product details, and calls-to-action for maximum impact. Cognitive scoring further quantifies the emotional and cognitive response to designs, enabling users to anticipate customer reactions with precision. Predict's side-by-side comparison view streamlines A/B testing workflows, allowing teams to evaluate multiple design variations simultaneously and select winners based on performance metrics. This eliminates guesswork from campaign optimization and accelerates the approval process. The tool scales across diverse use cases and industries, supporting everything from digital advertising and e-commerce product pages to packaging design and social media content, making it adaptable to virtually any visual marketing challenge.